(SOCIAL MEDIA STRATEGY & MANAGEMENT)
Social Media Strategy & Management for long term Growth.
We don't just create content. We build content that performs — designed to capture attention, hold it, and drive growth.
648 Creative
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648 Creative ~
648 Creative is a boutique agency founded by two best friends, helping creators and growing brands build a clear, consistent, and growth-driven online presence.
LET US BE YOUR STUDIO
ABOUT US
NICOLE JIMENEZ
Hi, I’m Nicole!
I have an MBA in Business Analytics and over 5 years of management experience, but my love for business started way before that. Growing up, I watched my immigrant parents build something from the ground up, and that shaped everything for me.
Over the past few years, I’ve worked closely with influencers and social media based brands, supporting both the creative and operational side of their businesses. From managing day to day tasks to helping secure brand deals, refine their content, and strengthen their overall strategy, I’ve been deeply involved in what it takes to grow and sustain a personal brand.
That experience made one thing clear to me: I didn’t just want to be part of the process, I wanted to build something of my own.
So I did.
Now, I focus on talent management and operational support, helping creators and brands elevate their presence, stay organized, and scale with intention.
MONIKA RATHOD
Hi, I’m Monika!
I have BSc in Motion Pictures, with a focus on editing, visual storytelling, and digital content. From early on, I’ve been drawn to how content shapes a brand’s identity and connection with its audience.
Over time, that evolved into a deeper focus on social media and content creation. I’ve worked on developing and editing content that not only looks strong, but actually resonates, helping creators and brands build a consistent and recognizable presence online.
I believe strong content goes beyond aesthetics. It’s about intention, storytelling, and understanding what makes people engage.
That’s the approach I bring into everything I work on.
Now, I focus on content editing and the creative side of things, helping creators and brands elevate their visuals, refine their identity, and create content that stands out and performs.
what we do
The Services.
Four modular tiers built to meet you where you are — from strategy direction to fully turn-key content, capture, and community.
Content Calendar
STARTING AT: $1,250/MONTH
A strategic DIY content calendar designed to give your brand clear direction, consistency, and a plan for growth. We take the time to understand your business, audience, goals, and offers, then create a customized monthly content roadmap filled with content ideas, posting recommendations, campaign opportunities, and creative direction. Instead of wondering what to post each day, you'll receive a structured plan that keeps your content aligned with your brand and business objectives. We provide the strategy, guidance, and roadmap, you handle the filming, editing, and posting.
WHO IT'S FOR?
This package is ideal for content strategy without outsourcing their entire social media presence. If you have the time or team to film, edit, and post content yourself but need expert direction on what to create, when to post, and how to align your content with your business goals, this package provides the roadmap and guidance to help you stay consistent and grow with confidence.
WHAT'S INCLUDED:
- Consistent, thoughtfully planned content every week for up to (1) platform (Instagram or TikTok)
- Brand & audience positioning
- Monthly content strategy
- Custom content calendar
- Content pillars & themes
- Content ideas & post concepts
- Campaign & promotion planning
- Posting recommendations
- Creative direction
- Caption guidance
- Monthly strategy review
- Ongoing strategic support
Content Management
STARTING AT: $1,950/MONTH
We help bring your content plan to life while keeping you involved in the process. Think of this as a collaborative approach to social media we provide the strategy, planning, editing, and creative support, while you continue handling part of the content creation and posting. It's the perfect middle ground for brands that need more than a content calendar but aren't ready for full social media management.
WHO IT'S FOR?
You want clear direction and hands-on support, but still prefer to stay involved in your social media. You're looking for a partner to help improve content quality, maintain consistency, and keep your brand moving forward without fully outsourcing your online presence.
WHAT'S INCLUDED?
- Consistent, thoughtfully planned content every week for up to (1) platform (Instagram or TikTok)
- Strategic guidance based on performance and audience insights
- 2 edited post per week
- Video editing, graphic design, and caption writing support
- Content optimization for reach and engagement
- Shared content calendar for organization and review
- Custom content prompts and creative direction
- Ongoing support, feedback, and collaboration
- Monthly strategy check-ins to stay aligned and make adjustments as needed
Standard Social Media Management
STARTING AT: $2,850/MONTH
Let us take social media off your plate. We'll handle the strategy, planning, posting, engagement, influencer outreach, analytics, and day-to-day management so you can focus on running your business.
WHY START HERE?
This is our most popular package for businesses ready to grow without the expense of a full in-house marketing team. It's the perfect balance between strategy and execution, giving you a dedicated team to manage your social presence while keeping content authentic to your brand. If you're tired of wondering what to post, struggling to stay consistent, or simply don't have the time to manage social media effectively, this package provides the support needed to build momentum and achieve long-term results.
WHO IT'S FOR?
You want consistent, thoughtful social media support without having to manage the day-to-day. You care about showing up professionally online and want a reliable partner to help you stay visible, organized, and aligned as your business grows.
WHAT'S INCLUDED?
- Consistent, thoughtfully planned content every week for up to (1) platform (Instagram or TikTok)
- 4 edited posts per week
- Content strategy, planning, and execution
- Consistent weekly content
- Strategic direction based on performance and audience insights
- Video editing, graphic design, and caption writing
- Content publishing and optimization
- Influencer sourcing, outreach, and management
- Boosted post support to increase reach and engagement
- Shared content calendar
- Custom content prompts and creative guidance
- Daily community engagement and account management (Monday-Friday)
- Monthly analytics and performance reporting
- Monthly strategy check-ins
- Open WhatsApp communication
Full Service Management & Capture
STARTING AT: $5,450/MONTH
This is where the magic truly happens. We become your dedicated social media team, handling everything from strategy and content creation to posting, engagement, and growth. Through monthly content shoots, ongoing creative direction, and hands-on account management, we create a seamless social media presence that allows you to focus on running your business while we focus on growing your brand.
WHO IT'S FOR?
You're ready to fully hand off social media and want an experienced team managing every aspect of your online presence. Whether you're a growing business, established brand, or founder with limited time, this package is designed for those who want high-quality content, consistent execution, and a long-term growth strategy without managing the day-to-day details themselves.
WHAT'S INCLUDED?
- Consistent, thoughtfully planned content every week for up to (1) platform (Instagram or TikTok)
- Monthly content shoots tailored to your brand
- Content planning & production
- Strategy & creative direction
- Creative shot lists and content concepts
- Location sourcing and coordination
- Model sourcing and coordination
- Shoot management
- Lo-fi imagery & video
- 6+ edited post per week
- Graphic design and content creation
- Posting & account management
- Daily community engagement
- Influencer sourcing and management
- Growth strategy implementation
- Monthly analytics and performance reporting
- Priority support
- Shared content calendar
- Professional photography can be added for an additional fee.
CONTENT CAPTURE
STARTING AT: $850/SHOOT
MINI SHOOT - $850
- 1 hour duration
- 8-10 images
- 8-10 video clips
- Custom shot list + creative direction
HALF DAY - $1,650
- 2 hours of coverage
- 15-20 images
- 15-20 video clips
- Custom shot list + creative direction
FULL DAY - $2,850
- 4 hours of coverage
- 30+ images
- 30+ video clips
- Custom shot list + creative direction
RECENT WORK
The Portfolio.
Real content built for real brands — curated for community first, and refined for the feed.
WHY CHOOSE US
Aesthetics aren't everything, but we have an eye for that, too.
Data-driven infrastructure intersects with motion-picture level content — systems that don't just look good, they convert.
Managing talent scales beyond aesthetics. We protect backend operations, workflow continuity, and the structures that let you grow.
Boutique means bespoke. Every strategy is shaped around your brand, your audience, and the way you actually run your business.
We stay close — weekly check-ins, monthly analytics, and a direct line so nothing gets lost in translation.
LET'S WORK TOGETHER
Tell us about your brand.
We take on a limited number of partners each quarter to protect the quality of our work. Share a few details and we'll be in touch within 48 hours